Who uses Kwai
Kwai is a short-video app from Kuaishou, popular in Brazil, Indonesia, Pakistan, Bangladesh and parts of the Middle East. It isn't widely used in India. Indian creators who make videos that work without language, such as dance, comedy with physical humour, cooking, crafts and pets, sometimes cross-post to Kwai to reach those audiences. Export brands targeting Brazil occasionally use it too.
Why followers help
As on other short-video apps, when a video does well, viewers tap through to the profile and decide whether to follow based on what they see. A profile with 12 followers looks like it just started; one with 3,000 looks like a creator worth following. Followers make that tap more likely to end in a real follow.
Prices
On the default option, 500 Kwai followers cost ₹199.50, 1,000 cost ₹399 and 5,000 cost ₹1,995. Kwai options are fewer and slower than Instagram's. See the table, updated 24 Oct 2026.
Getting the link
In the Kwai app, open your profile, tap Share and copy the link. Paste that link; usernames alone won't work. The profile must be public.
Content that travels on Kwai
Videos without dialogue, or with on-screen text in Portuguese for Brazil or Bahasa for Indonesia. Trending sounds from inside the Kwai app. Bright, vertical, fast-paced clips. Posting at the audience's evening, which for Brazil is early morning in India.
Kwai monetisation
Kwai has creator reward programmes in some regions with eligibility rules and reviews. Bought followers don't count as engaged audience, and artificial growth can make you ineligible. Use followers for credibility, not as a shortcut to earnings.
Placing the order
Paste the profile share link, choose a quantity between 1 and 10,00,000, and pay. On the default option, 1,000 followers take about under an hour.
Drops
Kwai removes fake and inactive accounts, so some drop is normal. Choose refill options where listed.
Paying and tracking
Top up by UPI from ₹100. The order page shows progress. Undelivered followers are refunded to your wallet automatically.
Example: a dance crew going global
A Mumbai dance crew's wordless Bollywood routines do well with Brazilian viewers on Instagram. The crew cross-posts to Kwai, where its profile starts at zero. It orders 1,000 Kwai followers, posts four routines a week using Kwai's trending sounds, and schedules posts for Brazilian evenings. Viewers who discover a routine see a profile with a following and follow the crew.
Kwai profile basics
Before ordering, fill in your profile: a clear photo, a short bio in English or the language of your target audience, and links to Instagram or YouTube if allowed. Pin your best video if the app lets you. Post at least five videos so new followers land on a profile with content to watch. Followers on an empty profile look odd and are more likely to unfollow.
Pair followers with video views and likes
If Kwai views and likes options are available in the catalogue, add some to your newest videos so the profile looks watched as well as followed. Keep likes at a small share of views, roughly 3–8%, which matches how short-video apps usually look. Focus on your three best videos rather than spreading thinly across every upload.