Why comments matter on Facebook
Facebook shows comments under every post, and people read them before deciding whether to trust an offer, a review or an announcement. A post with 300 reactions and no comments looks like people scrolled past. A few comments asking real questions, answered by the Page, show that customers are interested and that someone is listening.
Why Indian commenters
On a local business's Page, commenters with Indian names writing in the audience's language look like real neighbours. Comments from obviously foreign accounts in generic English look out of place to the customers who know the area.
Write comments people would actually write
Ask about price, size, delivery area, timings and availability: “Is home delivery available in Kharadi?”, “What's the price for 2 kg?”, “Are you open on Sunday?”, “Is the blue one available in XL?”. Mix lengths and languages the way your real comments do.
What not to write
Don't invent purchases or experiences such as “Bought it, very happy!” when no such customer exists. That misleads people and India's consumer-protection rules treat fake reviews seriously. Questions and reactions are fine; invented testimonials aren't.
How many to order
Comments usually run at about 3–10% of reactions on Indian Pages, more on offers and contests. A post with 200 reactions looks natural with 6–20 comments.
Reply to every comment
Your replies carry the real information and show visitors there's a person behind the Page. Reply in the commenter's language, and include useful details like your phone number or WhatsApp link where it helps.
Example
A Hyderabad home-cooked meals service posted its weekly menu on Facebook. Posts got reactions but almost no comments, so new visitors couldn't see whether anyone ordered. The owner added 12 Indian comments she wrote herself, asking about delivery areas, spice levels and Sunday specials, and answered each one. Real customers began asking their own questions under the menu every week.
Before you order
Make sure commenting is allowed on the post and your Page's profanity or keyword filter won't hide ordinary words. Comments can't be delivered to posts with comments turned off.
Pacing
Spread comments over the first hours if the option allows. A burst of comments in the same minute looks staged.
Indian versus random comments
Random generic comments are cheaper but look generic. On a local or regional Page, Indian custom comments are worth the difference.
Payment and refunds
Pay by UPI from any app. Comments that can't be posted, for example because comments were turned off, are refunded to your wallet automatically.
Comments on videos
On video posts, comments mentioning a specific moment look most natural, for example the dish being plated or the before-and-after reveal.