Price ladder
On the default option, 1,000 views cost ₹19, 5,000 cost ₹95, 10,000 cost ₹190 and 25,000 cost ₹475. The price per view is the same at every quantity within an option's limits. The table on this page compares tiers at common sizes.
Retention is the biggest price factor
YouTube only counts a view after real watching, and it filters views that look automated. Cheap views often play for seconds, so a share never appear on the counter and your average view duration in Analytics falls. Options with stated retention, such as one to three minutes per view, cost more but behave like real viewers. For a video you care about, the retention option is usually the better spend.
Indian views
Indian-targeted views cost more and show India in Analytics geography. They matter for Hindi and regional channels, Indian brands, and creators who report audience location to sponsors. For English videos with a global audience, general views are better value.
Typical spends
A creator promoting each new upload usually spends on 2,000–5,000 views with retention in the first day plus 50–200 likes. A business uploading a product video or walkthrough often spends once, on 5,000–10,000 Indian views spread over a few days. Old videos in your back catalogue are a good place for cheaper views.
Monetised channels
Paid views don't earn meaningful ad revenue, and YouTube's policies discourage artificial traffic on monetised channels. If you're in the Partner Programme, keep any promotion small and on new uploads only.
Example spend
A Surat textile wholesaler uploads a factory walkthrough in Gujarati and Hindi. It orders 6,000 Indian views with retention over three days and 150 likes. When the sales team shares the link with boutique owners on WhatsApp, the video looks widely watched, and the cost is less than one day's courier bill.
Paying and refunds
Top up by UPI from any app; the price shown is exactly what's deducted. Views YouTube filters before delivery completes are refunded to your wallet automatically, so you don't pay for views that never count.
Cheap views versus retention views
Think of cheap views as making the counter move and retention views as making the video look watched. Cheap views suit older videos and practice uploads. Retention views suit new uploads you care about, videos you'll show sponsors, and any video where Analytics will be reviewed. The price difference per 1,000 is usually small compared with the difference in how the numbers hold up.